What's in the Cooler Bags Range
With more than 175 products, this is one of the deepest cooler ranges in the Australian promotional market. Arctic Zone and GFL Bags lead on volume, alongside Legend Black's Super Duty family — the 12 lunch cooler, the 20 with an expansion zip that increases capacity on demand, and the 30 backpack cooler — and Stormtech's weather-proof Aquarius 12, 16 and 24 with food-safe interiors. The recycled end is genuinely strong: the Tundra GRS RPET Double Compartment Cooler at 13 litres, the Tundra GRS RPET Picnic Cooler Backpack at 20 litres complete with a reusable two-person cutlery set, and the Caribou Drift Recycled 9 Can Lunch Cooler. For worksites, the High Sierra Crib Bag 20L is a purpose-built workman's lunch cooler from 10 units. Further options come from Bellroy, Callaway, EXTON, Keepsake, Tirano, Darani, Field & Co. and Ion Grit, with capacities running from 3 litres up past 30.
Choosing a Cooler Bag
Start with how it will be carried. Lunch coolers with a handle and shoulder strap suit daily commutes and worksites; backpack coolers free both hands for picnics, camping and long walks from the car park; collapsible top-opening styles fold flat for storage between events. Then size it. Many coolers in this range are rated by can capacity rather than litres — a 9 or 12 can cooler holds a day's lunch and drinks for one person, a 20 suits a couple or a small group, and a 30 covers a family outing or a team. Finally, check the lining. A PEVA lining is water-resistant and wipes clean rather than needing laundering, and leak-proof construction is worth specifying if the bag will carry ice rather than frozen blocks.
Sustainability and Branding
Sixteen products carry a Recycled flag, thirty are flagged as natural material, and one is certified Carbon Neutral. The materials go well beyond a generic eco claim — GRS-certified recycled polyester at 50% and 70%, 55% recycled nylon, and 12oz cotton canvas — with GRS certification meaning the recycled content has been independently verified through the supply chain rather than simply asserted. On branding, screen printing and heat transfer handle the polyester and RPET fabrics that make up most of the range, while embroidery suits canvas and heavier constructions. Cooler bags offer generous flat panels on the front and lid, so logos can be scaled up, and because black, navy and grey dominate the colour run a single branding setup usually works across a mixed order.
Beyond Cooler Bags
Looking to complete the kit? Supply Crew also offers eskies, picnic sets, picnic rugs and bottle coolers. Browse our eco cooler bags, or add branded drink bottles, towels or a cheeseboard for a complete summer gift.
Need help choosing the right cooler bags for your project? Contact the Supply Crew team for expert advice and a quote.
Frequently Asked Questions
- Can cooler bags be branded with my logo? Yes — every product in this category can be custom branded. Screen printing and heat transfer suit the polyester and RPET fabrics used across most of the range, and embroidery works on canvas styles. The flat front and lid panels give a generous branding area, so artwork can be scaled up rather than shrunk down. Our team will recommend the best method and placement.
- How long do cooler bags keep things cold? A soft insulated cooler will typically hold temperature for a few hours, and considerably longer with ice bricks or frozen bottles packed inside. They're built for a commute, a lunch, a picnic or a match rather than as a replacement for a hard esky over a full weekend — worth setting that expectation with recipients so the gift performs the job it was designed for.
- What does "9 can" or "12 can" mean? Many coolers are sized by how many standard 375ml cans they hold rather than by litres. As a rough guide, a 9 or 12 can cooler carries one person's lunch and drinks, a 20 suits a couple or small group, and a 30 covers a family outing or a work crew. Litre capacities are also listed on each product page if you'd rather compare that way.
- What is a PEVA lining? PEVA is a water-resistant lining material used inside cooler bags. It stops condensation and spills soaking into the outer fabric and wipes clean with a cloth instead of needing to be washed — exactly what you want in a bag carrying food and drinks. Several styles go further with fully leak-proof construction, which matters if the bag will hold loose ice.
- Should I choose a cooler bag or a cooler backpack? Choose a shoulder-strap cooler for daily lunch and short carries where you'll set it down often. Choose a cooler backpack when both hands need to be free or the walk is longer — picnics, camping, beach days and events. Backpack styles in this range run up to 30 can capacity, so you don't sacrifice size for the carry style.
- Do you have recycled cooler bags? Yes — sixteen products carry a Recycled flag, including GRS-certified recycled polyester styles at 50% and 70% and a 55% recycled nylon option, plus one certified Carbon Neutral product. GRS certification means the recycled content is independently verified through the supply chain, which is a stronger claim than a general eco statement. Use the eco filters on this page to narrow the range.
- What is a crib bag? A crib bag is an insulated lunch cooler built for worksite use — "crib" being the Australian and mining term for a meal break. The High Sierra Crib Bag holds 20 litres, enough for a full day's food and drink, in a construction tough enough for a ute tray. It's a favourite with trades, FIFO crews and anyone packing their own lunch.
- What is the minimum order quantity for cooler bags? Most cooler bags carry a minimum order quantity of 25 units, with some — including the High Sierra Crib Bag — starting from 10. The exact minimum order quantity is confirmed on each individual product page.
- Can I see an artwork proof before production? Yes — twice over. You can Design & Create your own mockup instantly on any product page to see your logo on the product before you even request a quote. Then, once your order is confirmed, Supply Crew provides a detailed artwork proof for your approval — placement, size and finish — before production begins.
- How long do custom cooler bag orders take? Custom orders typically take 2–4 weeks for production and delivery, depending on the styles selected, the branding method and order volume. Our team will confirm an exact turnaround estimate once your order and artwork are finalised — worth ordering ahead of summer, when this category is busiest.